Privacy Policy

Privacy Notice to All Consumers


You may choose to provide personal information (such as your name, address, telephone number, and e-mail address) through our website. Below are the ways in which you may provide the information, the types of information you may submit, and the ways we may use that information. In addition to the uses described below, we may also use the information you submit for internal purposes. We may also receive personally identifiable information from our business partners.


If you communicate with us through our “info@lobohills” email on our website, we may ask you for information such as your name, email address, and telephone number so we can respond to your questions and comments. We may also use the information you provide to evaluate the quality of our products and to communicate with you about our products and services. If you decide to opt-out of any of the various ways we communicate with you, keep in mind that these preferences regarding promotional contacts do not mean that we might not contact you for other reasons, such as those related to an order you placed, an inquiry you made, a newsletter to which you have subscribed, a membership you undertook, an event for which you registered, or a legally required notice.


On our website, if applicable, you may sign up to receive newsletters, exclusive offers and promotions, notice of special events, and product news. To sign up, we require your, e-mail address. We use your contact details to send you the information you request and communicate with you about our products and services. You may stop the delivery of future e-mail from us by clicking on the unsubscribe link provided, but note, it may take up to 10 business days to honor your request. By providing your personal information you consent to our transferring and processing it in the United States.


If you choose to make a purchase or join a wine club or subscriptions, we may collect information such as your name, address, phone number, email address, date of birth, credit or debit card information, and your purchase history with us. We use this information to process your order, communicate with you about our products and promotions, and collect feedback on your experience on this website. By providing your personal information, you consent to our transferring and processing it in the United States.


We offer visitors to our website various features for their information and enjoyment, which we may change from time to time. Your use of our website is subject to our Terms of Service..


We collect certain information by automated means when you visit our website, such as how many users visited our website and the pages accessed. By collecting this information, we learn how to best tailor our website to our visitors. We collect this information through various means such as "cookies," "web beacons," and IP addresses as explained below.

We collect internet-related information from visitors to our website, including the referring URL, your IP address, which browser you used to come to the website, and the pages of our website that you viewed during your visit, for the purposes of system administration, to gather broad demographic information, and to monitor the level of activity on our website. We also utilize certain graphics in our email messages to determine things like which email messages were opened and how many times they were opened.

We have also implemented Google Demographics and Interest Reporting which, in the aggregate, groups our users into certain categories including: age ranges, gender, affinity categories, and in market segments.


Like many companies, we use "cookies" on our website. Cookies are bits of text that are placed on your computer's hard drive when you visit certain websites. We use cookies to tell us, for example, whether you have visited us before or if you are a new visitor and to help us identify website features in which you may have the greatest interest. Cookies may enhance your online experience by saving your preferences while you are visiting a particular website.

Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. Please note, however, that without cookies you may not be able to take full advantage of all our website features.


An IP address is a unique identifier that certain electronic devices use to identify and communicate with each other on the internet. When you visit our website, we may view the IP address of the device you use to connect to the internet. We use this information to determine the general physical location of the device and understand from what regions of the world our website visitors come. We may also use this information to enhance your experience on our website.


Our website is not directed at children, and as a result we will not knowingly collect information from anyone under the age of 21. We will not knowingly market alcoholic beverages to anyone under the legal purchase age. If we receive notice or believe that someone under the legal purchase age has provided us with personal information, we will make every reasonable effort to remove such personal information from our files or flag such personal information and retain it for the sole purpose of ensuring that it is not used any further.


We do not sell, license, or otherwise disclose information about our consumers and customers, except as described herein. We may share the information you provide with our affiliated companies so they can communicate with you about products we think might interest you. We may also share the information with service providers we have retained to perform services on our behalf. We have not authorized these service providers to use or disclose your information, except as necessary to perform services on our behalf or comply with legal requirements. In addition, we may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials, (iii) to bring legal action against someone who may be violating our Terms of Service or any other terms applicable to any activity or feature of our website, or (iv) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity.

We reserve the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use information you have provided through our websites in a manner that is consistent with this Privacy Policy.


From time to time, we may provide links to third-party websites. These websites may operate independently from Lobo Hills Wine Company and may have their own privacy policies in place, which we strongly suggest you review if you visit any linked website. To the extent any linked website you visit is owned or operated by someone other than Lobo Hills wine Company, we are not responsible for its content or any use of the website.


We maintain administrative, technical, and physical safeguards on this website to help protect against unauthorized disclosure, use, alteration, or destruction of the personal information you provide. We use secure technology to help protect your credit card information as it is transmitted to us. You are responsible for maintaining the confidentiality of any user name and password you use.


Your personal information will be kept on servers in a physically and technologically secure environment located in the United States accessed only by authorized personnel or contractors who are bound to keep your information confidential. Any transmission of your credit card information will be encrypted. If you contact us regarding identity theft or some other form of unauthorized use of your data, we may disclose pertinent information to law enforcement agencies and other third parties with responsibility and authority to investigate such a claim.


This Privacy Policy may be updated, without prior notice to you, to reflect changes in our information practices. If there are material changes to our Privacy Policy, we will indicate at the top of the Privacy Policy when it was most recently updated and provide other appropriate notice to you.


If you have any questions or comments about this Privacy Policy, or if you would like us to update information we have about you, please contact us by emailing us atinfo@lobohills.comor by calling us at 425-485-1097.


This site is operated by Anthony Cellars, LLC (dba Lobo Hills Wine Company).

When accessing and using this website, you agree to the terms and conditions that follow, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws. If you do not agree to or cannot abide by these terms and conditions, immediately cease using this website.


What is a balanced wine?

Good wine is like a string quartet, every instrument playing at just the right volume for the song. Except instead of violins and violas the instruments are acid, alcohol, sugar, tannin, and water. Some wines are too sweet and high-alcohol (you may have heard of “fruit bombs”), and others are too acidic or have out of control tannins. Our goal is not to make wine that blows away your taste buds like a rock opera, but something balanced that gives them something to enjoy and think about.

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